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Insights to Fuel Growth
Expert Advice for Direct Selling and Marketing Success.

Direct Selling
The Retention Revolution: Why Keeping Customers Is the New Growth Strategy
You’ve heard the advice before: “You need to keep recruiting.” For decades, the direct selling industry has been built around an acquisition-first mindset, always prospecting,
Chris Ojeda
April 13, 2026

Marketing Strategies
Micro-Influencers vs. Distributors: Who Actually Converts in 2026?
There is a debate that keeps coming up in every direct sales, MLM, and DTC boardroom right now, and it is not going away: should
Chris Ojeda
March 18, 2026